Profile
Nice to meet you!
I’m Jaselle, a storyteller who turns marketing ideas into moments that matter.
My journey across industries — from automotive to fashion and retail — taught me how to balance creativity and data to build meaningful digital experiences. I love creating content that feels human, not just branded.
Experience
Marketing Officer
I bring NAOT’s global campaigns to life for the Canadian market — blending creative storytelling, e-commerce strategy, and data-driven marketing to connect with customers in meaningful ways.
(2024-Present)
Marketing Analyst
At LumaPrints, I managed social media campaigns that brought the brand’s story to life across platforms. From writing and designing multi-channel content to analyzing audience insights, I helped shape strategies that strengthened engagement and expanded reach.
(2021-2024)
Digital Marketing Coordinator
At Gardenia, I led digital campaigns and managed multiple social channels to strengthen the brand’s online community. From writing copy and producing recipe videos to launching creative promotions, turning everyday bread moments into stories people loved to share.
(2020-2021)
Marketing Assistant
At Chevrolet, I supported national marketing campaigns that highlighted the brand’s spirit of innovation and performance. Collaborating with creative teams, I produced social media content and promotional materials that boosted awareness and earned Best in Marketing at the 2018 Grandmaster Awards.
(2021-2024)
Awards
3rd Placer
2018 Student Grand Prix
Award of Excellence
2018 Luntiang Parangal
Best in Marketing
2018 Grandmaster Awards
Technical Skills
